Randomness–Chinese People are Unhappy

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I am home for spring festival at my hometown, Changchun, China. These days, after visiting many people, friends, family and other relatives, I found that Chinese, at least, the Chinese around me are NOT HAPPY. The first person I...

A Feast for Eyes – A Review of Burnt

Burnt

  This movie doesn’t have an unforgettable story, but you won’t care; this movie doesn’t have amazing 3D effect, but you won’t care. This movie is a great entertainment for a Friday night because you can feast with your...

Why measure and evaluate communications campaigns?

PR Compaign

This article aims to answer the question “why measure and evaluate communication campaigns?” and then discusses key approaches of measuring communication campaigns with examples. It may be irrelevant to the theme of this blog, however, it is one of...

My Trip to Prague 18.5.15-23.5.15

Statue of giant with a dagger

One week after the trip, I am still dealing with the flight ticket refund. It was a trip with many unexpected troubles. However, after everything passed, I’m glad that I did not give up. Not only because of the...